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Phân loại: 658
Tác giả: Gregory Dess
Thông tin XB: McGraw Hill, 2024
Mô tả vật lý: 973
Tóm tắt: Strategic Management: Text and Cases,written by authors Dess, McNamara, Eisner, and Sauerwald continues itstradition of being readable, relevant, and rigorous. Its engaging writing styleminimizes jargon to maximize readability. It provides examples frommanagement practice and societal themes including environmental sustainability,ethics, globalization, entrepreneurship, and data analytics to make the contentrelevant. It draws on the latest research by management scholars andinsights from executives ...
Từ khóa: Strategic ManagementManagementStrategic

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