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Phân loại: 658.8
Tác giả: Mitch Meyerson
Thông tin XB: USA: Entrepreneur, 2008
Mô tả vật lý: xvii, 260 p.: ill., 23 cm.
Tóm tắt: Mastering Online Marketing: 12 World Class Strategies That Cut Through the Hype and Make Real Money on the Internet provides essential guidance for entrepreneurs aiming to succeed in e-commerce. The book focuses on addressing the common issue of under-performing websites and offers a practical 12-step system grounded in solid marketing principles rather than quick-fix schemes. Authors Mitch Meyerson and Mary Eule Scarborough share hundreds of proven strategies, outline the ten most frequent mistakes ...
Từ khóa: E-commerceOnline MarketingProfitabilityAutomationMKT406, MKTE406

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