Mô tả vật lý: xxxiv, 368 p.: illustrations, 24 cm.
Tóm tắt: Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing by Hersh Shefrin explores the critical role that human psychology plays in financial decision-making. Shefrin emphasizes that biases, overconfidence, and emotions often lead even the most experienced investors astray, yet traditional financial models frequently overlook these factors. By integrating insights from psychology with financial behavior, the book illustrates how understanding behavioral finance can ...