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- Phân loại: 658.4
- Tác giả: Richard Whittington
- Thông tin XB: Hoboken: Pearson, 2023
- Mô tả vật lý: xvi, 224p., 24 cm.
- Tóm tắt: Fundamentals of Strategy builds on the established strengths of Exploring Strategy, proven over twelve best-selling editions. A range of in-text features and supplementary resources have been developed to enable you and your students to gain maximum added value to the teaching and learning of strategy
- Từ khóa: Business planning; Strategic planning; Case studies; QTRE312
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