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- Tác giả: Cao Lê Ngọc Trâm
- Thông tin XB: TP. HCM: Trường Đại học Ngoại thương, 2026
- Mô tả vật lý: 107 p.
- Tóm tắt: This thesis analyzes the digital transformation process at Eimskip Vietnam, asserting that success relies not merely on technology but crucially on organizational restructuring, cultural adaptation, and long-term strategic orientation. The results indicate that while Eimskip has made progress in deploying systems like ERP and CRM, the company still faces challenges regarding data fragmentation and the digital mindset of its workforce. Drawing from the practical lessons of international corporations, ...
- Từ khóa: Digitalization strategy; Eimskip Vietnam; Logistics; Digital transformation
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