Thông tin XB: Boston: Mariner Books : Houghton Mifflin Harcourt, 2010
Mô tả vật lý: xvii, 302 p., 21 cm.
Tóm tắt: Jonah Lehrer's "How We Decide" explores the neuroscience of decision-making, emphasizing the interplay between emotions and rationality, with dopamine aiding quick pattern recognition but risking errors. Real-life examples, like Tom Brady's Super Bowl choices, illustrate balancing intuition and logic while warning against over-relying on feelings (loss aversion) or overthinking (choking). Moral decisions rely on empathy, and the book suggests using reason for simple choices and trained intuition ...
Thư viện Phân hiệu Trường Đại học Ngoại thương tại TP. Hồ Chí Minh
Địa chỉ: Số 15 Đường D5, phường Thạnh Mỹ Tây, TP. Hồ Chí Minh
Email: tv.cs2@ftu.edu.vn