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Phân loại: 302.231
Tác giả: Yan Jin
Thông tin XB: Taylor & Francis Group, 2022
Mô tả vật lý: 433
Tóm tắt: https://ebookcentral.proquest.com/lib/hochi/detail.action?docID=6864770&query=Social%20Media%20and%20Crisis%20Communication The second edition of this vital text integrates theory, research, and application to orient readers to the latest thinking about the role of social media in crisis communication. Specific crisis arenas such as health, corporate, nonprofit, religious, political, and disaster are examined in depth, along with social media platforms and newer technology. Social Media and Crisis ...
Từ khóa: Public RelationsCommunication Studies

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