Design thinking for business growth: how to design and scale business models and business ecosystems
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- Phân loại: 658.4
- Tác giả: Michael Lewrick
- Thông tin XB: Hoboken: Wiley, 2022
- Mô tả vật lý: 352 p.: ill., 23 cm.
- Tóm tắt: Smart design is not just for products and services. Digital business models, and business ecosystems are replacing the traditional understanding of product-focused business models and this affects the work product and service designers are doing now. Apple's App Store or Amazon's Marketplace are examples of these new ecosystems. By 2030, more than 30% of global sales will be generated in business ecosystems. For designers, product leaders and teams, and business leaders, this means products and business ...
- Từ khóa: Business planning; Corporations; Business growth; PPH107
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