Thông tin XB: Los Angeles: Tritech Digital Media, 2018
Mô tả vật lý: 540 p.
Tóm tắt: Part One: Introduction to International Business;
Part Two: The Global Context of Multinational Competitive Strategy;
Part Three: The Institutional and Cultural Context of Multinational Competitive Strategy;
Part Four: Multinational Operational and Functional Strategies;
Part Five: Ethical Management in the International Context.