Tóm tắt: Each chapter opens with a case study featuring a real business or real business situation, refers to the study throughout the chapter, and concludes with An Inside Look - a news article format which illustrates how a key principle covered in the chapter relates to real business situations or was used by a real company to make a real business decision.
Thư viện Phân hiệu Trường Đại học Ngoại thương tại TP. Hồ Chí Minh
Địa chỉ: Số 15 Đường D5, phường Thạnh Mỹ Tây, TP. Hồ Chí Minh
Email: tv.cs2@ftu.edu.vn